By The People for the people.
Existing social media apps and platforms are driven by what's best for the founder owners, investors, or advertisers. Awsm is, and will always be, independent of any outside interests or influences. Members first, forever.
Managed by The People - a U.S. Cooperative LLC, or Collective which is organized as a Perpetual Trust owned 100% by the members - Awsm will never have outside investors, never be listed on a public exchange, and never be purchased by a corporate entity. Sorry Zuck, this community isn't for sale.
Every member of The People, and every member in Awsm, must go through an identity verification process to join. No trolls. No hiding behind fake profiles. No burner accounts. Freedom of speech was never intended to be a right of fake personas. Freedom of speech requires accountability and true identity.
Awsm is accessible only to members of the Collective, or Co-op, known as The People. You must get an invite code from an existing member to join the Collective and get access to the Awsm community.
When we introduce advertising in Awsm, it will be 100% opt-in. Ads will be shown in a separate area than posts from your friends. And you will get paid for every ad you view, and get paid for product referrals.
Because Awsm will never be sold, members can earn cash rewards for activities that help the community grow. The earlier you join, the larger your rewards can be. Influencers can own their audience and monetize their content in various ways. Advertisers will pay you for your attention, and for your referrals.
Awsm is designed to the purest form of social community. That can only be accomplished by eliminating the need for outside investors and advertisers to fund growth. Membership dues in The People pay for Awsm to be 100% ad free (until or unless you opt-in to get paid to see ads) and the community can grow as fast or as slow as members allow it. No outside corporate influences or investor-driven greed will ever manipulate the model. The Perpetual Trust is designed to never be sellable or acquirable and can live in perpetuity as long as the members want it to be.
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Unleash the untapped potential of your stakeholders and turn them into brand champions. In the Awsm universe, you don't just create value—you multiply it, exponentially.
Save hundreds of thousands of $$ by rewarding your agency partners, your influencers and brand ambassadors, and your customers with some equity (let’s be honest, we all still love that lettuce, but it can be split into some cash and some equity, and save you a mountain compared to 100% cash rewards). Plus, using equity can be a huge benefit to the TIMING of cash flows as well - pay in equity now to get the results you want, and convert it to cash later via dividends and/or when you sell your company.
Partners, Influencers, Ambassadors, and Customers who have ownership are 3x more loyal than those who do not. You want long-term mutually beneficial relationships? Ownership is the way to seal the deal… put a ring on it!
Influencers and Customers who are owners are 71% more likely to refer their friends, family, neighbors, and followers to your brand. They are motivated to spread the word, even after the immediate cash rewards or commissions end - the more they help your brand grow, the more their ownership is worth, and they can SEE the value increasing on their Awsm dashboard.
Customers with ownership spend 2x more than regular customers, increase LTV by 306%, stay loyal on average for 5.1 yrs as opposed to 3.4 yrs, and are 5.7x more likely to choose your brand over a competitor.
Instead of offering discounts, offer your customers small amounts of equity instead. You protect your margins, keep the cash, and they become loyal evangelists and active promoters of your brand.
Successful brands are building communities, not just companies. They treat their fans, brand ambassadors, and customers like insiders, not outsiders. Give the value contributors in your ecosystem even small amounts of ownership and they will actively continue to help your brand grow.
Member-owned, inside the framework of a Collective, with no trolls, no forced ads, no psychological tricks to manipulate you.
Once you have an invite code from a current member of The People, you will be able to download Awsm from the Apple Store or the Google Play store. Input your invite code and create a Profile - which will require you to go through an identity verification process. This part is critical not only to prevent trolls and fake profiles from the community, but to allow you to receive cash rewards for your ownership activites in Awsm. When, or if (it will always be 100% your choice) you opt-in to see ads in Awsm, you can also be paid for viewing ads, giving feedback to advertisers, for product reviews, and for referring products to your friends.
In order to join The People and create a profile in Awsm, you must verify your identity first. In Awsm, there are no fake profiles, no burner accounts, and no bots. You must be a real human, and use your real name. You can have a nickname or screen name, but members will always be able to see your real name as well. We believe this will drastically reduce the trolls, bullying, and cancel culture that is too easily obscured behind fake profiles. We believe in free speech - but we also believe it was never intended to protect the rights of bots or people who don't have the conviction to take personal accountability for their words and actions.
In Awsm, you can sync your address book and/or search for members of The People that you know or want to follow. You can group your connections by "relationship level" from 1-5, where 1 = your closest friends and family, and 5 = distant acquaintences. Whenever you create a post, you can choose who sees it, ranging from a private message, a named group, or a specific relationship level of your connections. When viewing posts you can filter by the same options so you can zero in on the most important relationships easily. The posts scroll in Awsm is not controlled or manipulated by an algorithm. There is no need to try to capture your attention as long as possible, we just focus on creating the best digital connections between you and the people you care about.
Members of The People collective and the Awsm community can earn real cash rewards for their contributions and activity. Invite friends to the collective = referral commissions as long as those friends remain members. Opt-in for advertising = get paid for every ad you view, for product feedback, and for referring products to friends who end up buying. There will be numerous other ways to earn cash rewards that can be withdrawn directly into your bank account, can be gifted or transferred to friends, or be converted into gift cards. As Awsm grows and becomes profitable, profit-sharing and patronage dividends will be issued to owners based on their contributions to the community. No investors, no founder billionaries, no outside corporate entities manipulating us to line their pockets.
At Awsm, we believe that those who contribute to the success of a company should participate in the upside. We reward the Brands, Agencies, Partners, and Customers that refer other customers to us, with ownership in our company.
Influencers and ambassadors can earn ownership in the brands they promote and evangelize, and in Awsm for referring their brand partners to Awsm.
As employees or loyal customers, individuals can earn ownership in the Brands they are loyal to and share with their friends and family, and in Awsm for referring their favorite brands to the platform.
Agencies can earn ownership In the Brands they help launch and grow, and in Awsm for referring their brand partners to our platform.
Brands can earn ownership in Awsm by referring their growth agency partners to the Awsm platform.
You want growth? You want your agencies, influencers, and customers to be evangelical? to be loyal? to sell more and buy more and refer more? Give them a piece of the pie! Ownership has been shown to meaningfully improve all the metrics you care about!
We can help you figure that out with a little info from you. Many of our customers start with 5%, but even if you allocate equity to this pool it’s only allocated as needed, bit by bit. Whatever equity isn’t used from your pool is still yours!
Great question! We’ve invested over a million dollars and years of time to get all the legal documents and approvals we needed in order to put a single entry on your cap table and give you the ability to distribute equity in your company to an unlimited number of recipients, and for any amount of $.
We go you covered! We have in-house valuation experts that can provide a valuation estimate, and we’ve partnered with Scalar to provide independent, 409a official valuations.
Sure! Sort of. You could engage your law firm and accounting firm to help you allocate equity on an individual basis to your agency partners and major influencers one by one. This could get incredibly expensive, would be very time-consuming, and would add multiple entries to your cap table. And when it comes to micro influencers and/or customers, the cost and the number of people you’d be adding to your cap table makes it almost impossible. That’s why we built Awsm! We put ONE SINGLE ENTRY on your cap table by creating an entity we refer to as your “Collective”, and then you can use Awsm to allocate equity from your Collective pool to an unlimited number of people, for any amount (it could be 50 cents worth for all we care)!
Currently, no. But we are working on creating a similar legal and accounting architecture to make Awsm work in other countries while complying with their laws and regulations, so drop us your info and we’ll let you know as soon as we’re ready in your country.
